Supporting South African brands, today I’m rocking “Ubuntuism”.
Ubuntu is a term that has been synonymous with South Africans during revolutionary political changes. It pertains to the ideological philosophies of humanism. Translation range from “humanness” to “human kindness”.
I am classifiable as a Xhosa woman. I have clan names, and deep roots that can be traced to the very Khoi-San people that first lived around these southern regions. I am a South African and I will never forget that. I figure that is the problem I face with most people; they always assume my international aspirations mean I want to disregard my history and the traditions embedded in my cultural practices. By supporting initiatives in my country, like a clothing brand that pay homage to great iconic political figures, I am basking and living in the moment of what previous generations fought for. This commercialization of history does not diminish its significance,nor erase it. This is a reinterpretation of what is known and understood.
- Ubuntu Meaning (wealthprice.com)
- What’s good about us South Africans? (iol.co.za)
- Ubuntu – the spirit of Africa (postcardadventuresblog.wordpress.com)